21世纪高校校报面临的机遇与挑战

Opportunities and Challenges Facing the Academic Press of Higher Education

高校校报虽然有了较大发展 ,但与社会报纸相比还有不少差距 ,表现在质量、体制、管理、人员诸方面。面向 2 1世纪 ,高校校报要走出困境 ,适应新形势、把握新机遇、迎接新挑战。 2 1世纪高校校报走向“市场”是必由之路 ,但需要有一个渐变过程。当前要做的工作是 :制定短、中、长期发展规划 ,抓好报社建设 ;培养高素质的校报队伍 ;改革管理工作 ,寻找经济增长点 ;

Facing the 21st century,any of the academic publications of higher education wishing to get out of their present awkward situation must adapt themselves to the new situation and the new opportunities as well as the new challenges.