摘要
为了实现企业的目标，企业通常对所拥有的资源进行分配和调整并采取某种发展战略。同时．在市场经济的激烈竞争下，企业都把技术创新作为生存与发展的战略选择，本文分析了企业可能采取的发展战略与创新战略，重点讨论了发展战略与创新战略的整合问题。
To realize its objective, an enterprise is used to the distribution and adjustment of the resourecs available and the adoption of some development strategy. Also, facing the fierce market economy competition, it takes technological creation as the strategic choice for its .survival and development.This paper makes an analysis of development strategy and creation strategy an enterprise may adopl,with emphasis on the integration of both strategies.
关键词
发展战略
创新战略
整合
development strategy
creation strategy
integration
