摘要
经济全球化使得许多跨国企业的国际战略日益以协作而非单纯竞争为依据,而联营与收购是其实现跨国经营的有效工具。成功的联营或收购需要制订好的协作计划、选择好的合作伙伴、进行良好的沟通以及保持相应的灵活性,并且使这种联营或收购能够成为企业一系列跨国经营活动的有效一环。
with the proceeding of the economical globalization,many transnational enterprises' international strategies have gradually been based rather on cooperation than on competition ,while alliance and parchase are the effective tools for them to be operated in the international market .so that how to make alliance and purchase more successful has become the question that many transnational enterprises have been caring for and thinking over long time before
