谈品牌包装、商标、标志的设计策略

On The Designing strategy of package trademark and logo for Commodities

介绍包装、商标和标志的重要性，同类包装的识别性，市场调研中对环境与效果的考察等，以使设计师和企业深人研究包装和商标的设计策略。

Aiming at helping the designers and enterprisers to make futher researches onthe designing strategy of package, trademark and logo for commodities, presents the importance of package trademark,logo market investigations, surroundings and effects. etc. and the methods of how to identify the same kind of packages.