摘要
本文分析了全球汽车工业在90年代的发展趋势,着重分析高新技术在汽车工业中的应用以及市场竞争激化引起全球汽车工业结构的变化,这种变化表现在大规模建立跨国公司,加速兼并、多国多元、强强联合以及一级配套企业减少,全球采购,舍弃“金字塔”式产业结构,组织世界车,国际化和地方化。最后,提出了上海汽车工业的发展策略。
This paper analyzed the developing trend of global automotive industry in 1990s. More attention is paid on the hi-tech applicated in automotive industry and the global automotive industrial structure changes caused by market competition. These changes are as follows; establish transnational corporations, speed up the annex between enterprises, form multi-centres of business in different countries, combine the strong corporations, cut down the number of the primary suppliers,purchase raw material and parts worldwide, give up the 'Pyramid' industrial structure,world-vehicle, internationalization and localization, Finally, a developing strategy of shanghai auto industry is raised.