发展会展旅游需要理顺的几个关系

Several Relationships in Mice Tourism Requiring Orders

会展旅游是新兴的旅游项目,但在理论和实践中却存在误区。发展会展旅游需要在会展与旅游的关系,会展与会展旅游的关系,会展业与旅游业的关系等问题上正本清源,明确认识,摆正位置,才能开创我国会展旅游的新局面。

MICE tourism, a newly emerging item of tourism, has been misused in both theory and practice. To develop the MICE tourism, requires good orders in several relationships, that’s the relationships between the convention-exhibition and tourism, the convention-exhibition and MICE tourism, the MICE industry and tourism, etc. Only when the understanding is clear and the position is right, can we create a new situation in MICE tourism of our country.