摘要
通过对服装教育现状形成原因的分析,提出运用整合营销理念改革服装设计教学的全新思路。
Through analyzing the form cause of clothing education present situation, advancing the new thinking that applying the integrated marketing concept to reform the costume design teaching.
出处
《武汉科技学院学报》
2005年第2期12-14,共3页
Journal of Wuhan Institute of Science and Technology
关键词
整合营销
服装产业
服装教学
integrated marketing
clothing industry
clothing teaching
