大学生消费文化与现代人生活方式变迁

Consumption culture of college students and change of modern lifestyle

大学生消费文化包括消费观念、消费心理、消费品格、消费方式、消费结构、消费水平、消费规律等.本课题的调查研究表明,中国大学生消费文化具有前卫性、超时性、发展性和不平衡性.大学生消费文化对社会消费文化发展和现代人生活方式变迁有较大的影响张力;大学生消费文化的发展对生产力的发展和社会进步有促进作用;大学生消费文化的发展与现代人生活方式的变迁享有同一轨迹.在大学校园,高消费者和低消费者同在,早熟型消费与不成熟型消费共存.不成熟消费、攀比消费和非理性消费不仅给学生家庭生活造成了很大的经济负担,而且不利于大学生的心理和人格健康.高等学校在对大学生进行德、智、体教育的同时,还必须进行生活能力和消费观念教育,要在大学生消费文化和现代生活方式的教育方面有所作为,要建设高品位的大学生消费文化环境和氛围.对大学生消费文化发展方向的正确引导就是对现代人生活方式变迁的恰当把握.

The consumption culture of college students includes the concept,psychology,quality,style,construction,level and laws of consumption.This research shows that the consumption culture of Chinese college students are characterized by the qualities of forwardness,fashion,development and imbalance.The consumption culture of college students has a greater influence upon the development of social consumption culture and the change of the modern lifestyle.Also.the development of consumption culture of college students may help promote the development of the productivity and social progress.The same development trace can be found in boththe development of the college students' consumption culture and the change of modem lifestyle.On campus,high consumption coexists with low consumption,together with precocious consumption and immature consumption.Immature consumption and irrational consumption not only bring a heavy financial burden to the students'family,but also affect college students' psychology and selfhood.The education ofliving ability and consumption concept should be carried out together with the education of morality,intellectuality and physical culture.Actions should be taken in the education of students' consumption culture and their modem lifestyle so that a higher taste will be built of their consumption culture and environment.A proper guide for the development of college students' consumption culture is a better way to handle the change of the modem lifestyle.