摘要
本文从小企业的自身特点出发 ,主要论述了在激烈的市场竞争中小企业如何与大企业进行竞争的策略。小企业只有采取正确的策略 ,才能求得生存发展的机会 。
Beginning from the self characteristics of small enterprises, the article chiefly discusses the tactics of small enterprises in competing with big ones in the intense market competition. Only when the small enterprises adopt the correct tactics can they gain the chance of existence and development, also they can stand in the invincible position in the coming development.
出处
《西南交通大学学报（社会科学版）》
2002年第2期81-84,共4页
Journal of Southwest Jiaotong University(Social Sciences)
