网络公关是高校图书馆公关的新举措

Public Relations of the Network:a New Pubic Relation Strategy of University Library

网络的出现使当前高校图书馆的公关活动面临新的机遇和挑战。图书馆主页的维护和宣传、开辟图书馆独具特色的网络社区等网络公关活动将成为高校图书馆公关活动中非常重要的内容。

The appearance of the network lets the present public activity of university libraries face new opportunities and challenges. The maintenance and propaganda of the university library homepage, the establishment of the public relations of the network, such as the distinctive network community of the university library will become the very important content of the public activity of university libraries.