纸介媒体与网络媒体的竞争和融合

Competition and Combination of Paper Media and Net Media

互联网的出现给报纸的生存和发展提出了严峻的挑战 ;新兴的网络媒体的先天不足与纸介媒体的自身优势又给纸介媒体留下了巨大的生存空间 ;纸介媒体介入网络 ,并与网络媒体走向融合是发展壮大自己的必然选择 ;

The worldwide use of Internet brings about challenge to the newspapers. But the developing net media still leave great room for the print media because of its own deficiency. It is an inevitable trend for print media to mingle with net media, and this new model of developing reinforces its position in the time of network.