发挥海洋优势 做大海洋旅游——浙江省开发海洋旅游资源的思考

Make the Best of Ocean's Advantage and Develop Oceanic Tourism——A Reflection on Developing Oceanic Tourism Resources in Zhejiang Province

浙江是海洋大省,其海域面积为陆域面积的2.6 倍,海岸线长度和海岛总数约占全国的1/5和2/5,而海洋和海岛旅游将成为21 世纪旅游经济增长的驱动力。所以,浙江开发海洋旅游有广阔的空间、优越的环境及丰厚的文化。根据浙江海洋的实际情况,结合浙江海洋旅游的现状和存在的问题,提出开发浙江海洋旅游的对策和措施,为未来浙江海洋旅游资源的开发提供参谋。

Zhejiang is a big maritime province with an area of ocean 2.6 times that of the earth,and the shoreline and islands of the province respectively accounts for 20% and 40% of the country. The tourism of ocean and islands will become a driving force to push the economic development of tourism in the 21st century, and it is beneficial for Zhejiang to develop oceanic tourism because of its broad space, excellent environment, and unique culture. According to the situation of the ocean surrounding the province, and combining the present condition of oceanic tourism with the problems, this paper puts forward the strategies and measures to develop the oceanic tourism in Zhejiang Province, providing advice to the development of the oceanic tourism resource in the future.