摘要
阐述了市场压力下国内手机厂商更关注如何降低成本;指出市场滑坡最关键的因素是手机产业链处于刚刚形成和起步阶段,还没有形成良好的互动关系,造成了与市场和需求的脱节;对未来我国手机市场的发展进行了分析,认为我国的手机厂商需具有更敏锐的市场洞察力,并且要逐渐形成驾驭和调动手机生产价值链各方积极性的能力,才能在未来的市场竞争中立于不败之地。
Under market pressure domestic handset manufacturers make great efforts to lower the cost. The key factor of market decline is that handset industry chain just comes into being. One part of the chain has not interacted efficiently with another resulting in the chain disjointing the market and the needs. This article predicts the future handset market in China. And it points out that domestic manufactures should possess deep market insight, and correctly rein the whole value chain of handset production to take up the invincible position in competition.
出处
《世界电信》
2005年第2期36-38,共3页
World Telecommunications