论公共关系人员的素质要求

On Quality Requirements of Public Relationship Personnel

公共关系是阳光下崇高的事业,为组织协调关系,塑造形象。公共关系从业人员必须具有高尚的品德情操,良好的个性心理,广博的知识修养和杰出的工作能力。

As a lofty career in society, public relationship harmonizes the organization and helps create good images for it. Public relationship employees should possess noble virtue and sentiment, sound individual psychology, profound knowledge, graceful manners, and outstanding working ability.