摘要
在中国直销立法的前夜,世界直销业的两大巨头--单层次直销模式的代表雅芳和多层次直销模式的代表安利展开了对政府的游说竞赛。
同被引文献13
-
1雪原.十年安利 王者之势[J].经贸世界,2005(1):16-19. 被引量:1
-
2赵蜀蓉,揭筱纹.论中国跨国公司市场进入战略[J].中国行政管理,2007(2):49-51. 被引量:2
-
3Baron, David P. , Integrated Strategy and International Trade Dispute: The Kodak-Fujifilm Case. Journal of Economics Management Strategy, Vol. 6, No. 2,1997a,pp. 291 346.
-
4Baron, David P. , Integrated Strategy, Trade Policy, and Global Competition. California Management Review, Vol. 39, No. 2,1997b,pp. 145--169.
-
5Baron, David P. , Integrated Strategy: Market and Non-Market Components. California Management Review, Vol. 37, No. 2,1995a,pp. 47--65.
-
6Porter, M. E. , Competitive Advantage: Creating and Sustaining Competitive Advantage. New York: Free Press, 1985.
-
7Hamel, G. , Prahalad, C. K. , Strategic Intent. Harvard Business Review, Vol. 67, No. 3,1989,pp. 63--76.
-
8Baron, David P. , The Nonmarket Strategy System. Sloan Management Review, Vol. 37, No. 1,1995b,pp. 73--85.
-
9D'Aveni, R. , Hypercompetition: Managing the Dynamics of Strategic Maneuvering. New York: The Free Press, 1994.
-
10Henisz, Witold Jerzy, The Institutional Environment for Multinational Investment. Journal of Law, Economics and Organization, Vol. 16, No. 2,2000,pp. 334--364.
-
1政策[J].知识经济,2005(4):8-9.
-
2张瑞.论多层次直销的科学性[J].中国高新技术企业,2008(16):7-7.
-
3杨润达.安利落败雅芳拔直销第一牌照[J].资本市场,2005(5):82-83.
-
4邹玲.直销企业 变中求胜[J].经贸世界,2005(6):42-44.
-
5迈克尔.L.谢菲尔德,陈麒.单层次直销VS多层次直销[J].知识经济.中国直销,2011(10):91-91.
-
6悟生.网络直销、店铺连锁在中国“单层次直销时代”的发展现状[J].知识经济.中国直销,2007(1):46-48.
-
7直销、传销怎么区分?[J].职业时空,2005,1(11):10-12.
-
8顾明毅,Maggie(图).美国直销业的发展[J].上海百货,2006(2):38-39.
-
9雅芳专卖店困局[J].知识经济.中国直销,2011(3):57-57.
-
102007中国直销十大稳健企业[J].知识经济.中国直销,2008(1):40-41.