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谈包钢驻外销售机构的管理

Discussion on management of the sales units located out of Baogang
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摘要  市场是企业的生命。从根本上说,谁掌握了营销渠道,谁就掌握了消费者,掌握了市场。包钢外埠机构的地理位置和市场环境决定了在市场竞争中必须采取灵活的营销策略,与客户建立长期稳定的销售关系,才能稳定扩大产品的市场占有率。 Market is the life of enterprises. Fundamentally speaking, you have market channels and you have customers and markets. The geographical positions of the outside sales branches of Baogang and the market environment have determined that they must adopt flexible marketing tactics in the market competition and establish long terra and steady sales relationship with customers to expand the occupation rate of the products in market.
作者 贺建忠
出处 《包钢科技》 2005年第2期93-95,共3页 Science & Technology of Baotou Steel
关键词 外埠机构 销售 管理 outside located units sales management
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