公共关系在高校财务管理中的运用

Study of Application of Public Relations in University Financial Management

文章在分析了高校财务管理部门面对的内外公众关系的基础上,论述了良好的公共关系环境对高校开展财务管理工作的重要意义,探讨了高校财务管理部门营造良好的公共关系环境的方法和途径。

Based on a deep analyzing of the inside and outside public relationships that the finance management departments in universities have to confront with,we discuss that it is very significant to have a good environment of public relationship in the finance management in universities, and then probes the concrete processes and procedures to construct this kind of environment.