摘要
本文从网络广告的特点入手,论述了企业在投入网络广告时应注意的问题及企业如何设计出成功的网络广告,说明在振兴东北老工业基地的过程中如何做好网络营销。
Starting from the features of network ads,the paper discusses the problems enterprises should pay attention to when they invest on network ads and how they can design successful network ads,and explains how to do network marketing well in the process of developing north and east old industrial base.
出处
《现代情报》
北大核心
2005年第5期189-191,共3页
Journal of Modern Information
关键词
振兴东北
网络营销
网络广告
develop north and east
network marketing
network ads