传媒信息化过程中应注意的问题

Problems and Countermeasure of the Media Informationization

随着科技的进步,众多的媒体企业也都在考虑如何将先进的信息技术与自身的媒体优势相结合,如何更加有效地采集、存储、管理和使用多媒体信息,使媒体资产真正成为一种商品,从而产生出更大的社会效益和经济效益。本文主要从技术和管理的角度讨论传媒信息化过程中应注意的一些问题。

With the progress of science and technology , many media corporation are thinking how to combine their advantage with advanced information technology ,how to effectively collect ,save ,manage and use multi-media information , in order that media-information became merchandise and produce more social utilization and economic utilization. This thesis mainly discuss some question that must be noticed during the process of information.