小灵通市场营销策略分析

Analysis of Personal Handyphone System Markdeting Strategy

电信技术日新月异,小灵通在我国快速发展。小灵通优势明显,劣势也存在,在激烈的市场竞争中,必须运用好产品策略、差异化营销策略、多元化的分销渠道策略、灵活的价格策略等市场营销策略。

Telecom technology is changing with every passing day. Personal Handyphone System has developed rapidly in China. Personal Handyphone System's advantage is distinct, but its disadvantage also exists. In drastic market competion, we should use good quality strategy, differentiate marketing strategy, diversified marketing channels strategy and flexible price strategy.