论修辞的视觉效果

On the Visual Effect of Rhetoric Act

本文从语言、话语与心理感觉之间的关系出发,阐述了修辞过程中的视觉效果及其塑造方法,分析了视觉效果与听觉、味觉、触觉等效果的相互转换,综括了视觉修辞效果发生的客观基础、生活基础、语言基础、生理和心理基础以及交际基础,最后指出了这一研究的理论和实践意义。

According to the relationship among language, discourse and psychology, this paper probes the visual effect of rhetoric and its creating means, explores into the transformation between the vision and the sense of hearing, tasting and touching in the process of rhetoric, explains the basis of objective reality, daily life, language, psychology, physiology, and speech communication of visual effect of rhetoric, and points out the theoretical and practical values of this subject.