数据挖掘技术在汽车保险业中的应用

Application of data mining technolo gy on motor insurance enterprise

数据挖掘技术是先进的信息处理技术,汽车保险是随着汽车工业的加速发展和人民生活水平的提高而发展起来的一种保险业务。随着汽车工业的加速发展和人们购买力的增加.保险公司如何有效地利用已有的数据来改革和推动自己的保险业务,已经成为各保险公司共同关注的问题.本文阐述了汽车保险业的现状,数据挖掘技术的分类,方法、应用流程图;并探讨了数据挖掘技术在汽车保险业务决策中的应用以及未来的发展。

Data mining technology is an advanced technology of processing Information. With the increasing development of motor enterprise, and the improvement of living standard of the people, the enterprise of motor car insurance is developing and becoming a kind of insurance enterprise .With the increasing development of motor enterprise and the improvement of living standard, how insurance company take advantage of the material to reform and prompt insurance enterprise ,which has become the common problem of a number of motor insurance companies. The passage tells the current condition of motor insurance enterprise ,and the category, methods, and application flowing diagram of data mining technology. Moreover the passage also studies the application of data mining technology on motor insurance strategy and its future .