摘要
介绍了中国石化江苏淮安石油分公司创新小站经营模式,扩展农村市场的经验,具体的做法是:对73座农村小站按行政片区分为6个经营管理片区,通过考察或公开竞聘小站片区经理,实行自主经营、自负盈亏、自主分配,依法按章对加油站的进销存、价格、资金、安全、设备、人员、现场、数质量和品牌实行有效管理,通过创新小站经营模式,效益显著,市场控制力增强。
Sinopec Jiangsu Huian Oil Company's experience of penetrating rural market through CM(75mm innovative marketing mode is introduced. The CM)BG)Wcompany applies effective management in small-scale gas stations by recruiting managers and providing the managers full authority for management. Through the innovative managing mode, the company gains great benefits and improves control over market.
出处
《石油库与加油站》
2005年第3期6-7,i001-i002,共4页
Oil Depot And Gas Station
