影响我国篮球联赛市场发展的主要因素分析

Analysis the Influence Factors of Basketball Market in China

运用文献资料法、问卷调查法等方法对CBA联赛市场的影响因素进行调查和分析,发现影响CBA联赛市场的主要因素有投资者的积极性不高、观众太少、俱乐部缺乏市场经营能力、人才流动不起来等几个方面。

The articles apply for the methods of document study, questionnaire investigation, and so on. Analysis the influence factors of Basketball market in China.And founded: The main factor is the level of match is not high,the positive of investor is not high,the system of match is not reasonable etc.