房地产供应链合作伙伴的模糊综合评价

Fuzzy Syntheses Evaluation of Supply Chain Partners of Real Estate

运用模糊隶属度理论和层次分析方法,提出了一种基于模糊数学的房地产供应链合作伙伴综合评价模型,对评价指标进行量化处理.利用Matlab数理统计软件对选择工程总承包商的典型案例进行了实证分析和演示.该模型不仅可以对单个房地产供应链合作伙伴进行综合评价和选择,也可以用于对多个房地产供应链合作伙伴竞争优势的综合排序和分析.

Making use of fuzzy membership theory and analytic hierarchy process (AHP), this paper puts forward a kind of syntheses evaluation model of supply chain partners of real estate (SCPRE),and conducts quantitative process in evaluation index of SCPRE.It also carrys out application analysis and demonstration on typical cases for the choice of engineering contractors by using Matlab software.This syntheses evaluation model not only applies to syntheses evaluation and choice on single-SCPRE,but also is available for syntheses sorting order and analysis to the advantage of competition for multi-SCPRE.