摘要
江西旅游资源非常丰富,但旅游产业附加值不高,本文从旅游文化、旅游商品、打造品牌和细分旅游市场等几方面探讨如何提高旅游产业附加值,加大其对江西经济发展的推动作用。
Jiangxi is rich in tourist resources, but the added value of tourist industry is not high. The paper discusses how to raise the added value and prom ote the development of Jiangxi's economy from the aspects of tourist culture, co mmodities, famous brand, market, etc.
出处
《江西科技师范学院学报》
2005年第1期99-103,共5页
Journal of Nanchang Vocational & Technical Techers' College
关键词
附加值
文化
旅游商品
品牌
市场细分
added value
culture
tourist commodities
famous brand
market cla ssification