摘要
电视频道经营是电视媒体经营活动的重要内容,是电视频道依据市场化规律进行的一系列经营活动的总和。具有系统性,目的性。
The management of TV channel is the important content of TV media's management activites.It is characterized by systematization and aim when TV channel carries on all kinds of activities based on a series of market law.This text has probed into the concrete step and type to manage television channel.
出处
《武汉冶金管理干部学院学报》
2005年第1期75-77,共3页
Journal of Wuhan Metallurgical Manager's Institute
