面向大规模定制的汽车企业动态联盟供应链管理

介绍了大规模定制生产模式对汽车业提出的问题和挑战,提出动态联盟是汽车业实现大规模定制生产模式的主要方式,并具体分析了面向大规模定制的企业动态联盟供应链的特点。

This paper introduces problems and challenges the production mode of mass customization has brought to auto sector. It points out that dynamic alliance is the main solution of mass customization for the auto sector. It also analyzes the characteristics of the supply chain of the enterprise dynamic alliance facing mass customization.