基于供应链管理的联合定价决策模型探讨

A Joint Decision Model of the Pricing in Supply Chain Management

激烈的市场竞争迫使企业抛弃基于劳动分工的传统职能管理思想,采用以供应链为基础的集成化管理思想,以使传统企业各职能部门决策得到有效的协调。在供应链背景下,综合考虑零售商和制造商双方各自的利益,提出了一种生产批量与数量折扣的联合定价模型,以有效地辅助供应链协调管理。

The process-based management philosophy should be used to replace the labor-division-based management philosophy so that the company can survive in the intensive competitive market. For the reason, the traditional department must be coordinated. A joint decision model of lot-sizing and the pricing in supply chain management for the manufacturer and retail trader are set up in this paper. An effective algorithm is developed for supporting the supply chain management.