摘要
分销系统作为市场营销组合的重要组成部分,是企业关键性的外部资源。剖析莱钢分销渠道,提高客户的忠诚度,是保证销售渠道畅通的关键。
Distribution system,as an important component of package marketing,is the crucial external re- source of an enterprise.Analyzing the distribution channels of Laiwu Steel,consequently improving customer loyal- ty,is the key point to maintain unimpeded sale channel.
出处
《莱钢科技》
2005年第3期76-77,共2页
Laigang Science & Technology