进口替代农产品企业的技术投入与经销商数量关系研究

RESEARCH OF THE RELATIONSHIP BETWEEN TECHNICAL INVESTMENT IN AN AGRIBUSINESS APPLYING IMPORT SUNSTITUTION STRATEGY AND THE NUMEER OF FRANCHISERS

对于由一个实施进口替代政策的上游垄断农产品企业和n个下游农产品经销商组成的简单两层农业供应链,利用博弈论分析方法研究了经销商数量对于上游垄断农产品企业技术投入的影响,提出了理性上游垄断农产品企业会随着下游经销商数目的增长主动增加技术投入的结论。

This paper provides some insight into a simple two-tier supple chain which consists of a monopolistic upstream agribusinss applying import substitution strategy and multiple downstream franchisers. The game theory is used in analyzing the effect of the number of downstream franchisers on technical inverstment made of the upstream agribusiness. It is concluded that the monpoly agribusiness will rationally increase its technique investments at the number of franchisers grows.