现代企业竞争力透视

Grasping the Essence of Modern Enterprise's Competitive Power

介绍了现代企业竞争的特点、本质及表现形式,从目标市场、特色经营、企业组织结构、新产品开发、全面质量管理等方面阐述了增强企业竞争力的策略。

This paper introduces the features, essence and representative forms of the modern enterprise's competition, and expounds the strategies for strengthening enterprise's competitive power from the aspects of the target market,characteristic operation,enterprise's organizational structure, new product development, and total quality control, etc.