摘要
介绍了现代企业竞争的特点、本质及表现形式,从目标市场、特色经营、企业组织结构、新产品开发、全面质量管理等方面阐述了增强企业竞争力的策略。
This paper introduces the features, essence and representative forms of the modern enterprise's competition, and expounds the strategies for strengthening enterprise's competitive power from the aspects of the target market,characteristic operation,enterprise's organizational structure, new product development, and total quality control, etc.
出处
《科技情报开发与经济》
2005年第12期159-160,共2页
Sci-Tech Information Development & Economy
关键词
现代企业
竞争力
新产品开发
企业组织结构
全面质量管理
modern enterprise
competitive power
new product development
organizational structure of enterprise
total quality control