摘要
认为我国企业在适当继续搞好"有形因素"竞争的同时,还应该进一步加大"无形因素"这一竞争手段的实施力度。
<Abstrcat>China should faitherly emphasize the role of 'invisible factors'In competition as well as properly deal with traditional competitions in'visible factors'.
关键词
有形因素
无形因素
营销
重视
visible factors
invisible factors
marketing
to emphasize
