我国零售业态发展趋势初探

零售业是一国经济发展的橱窗,零售业态的发展程度直接体现着该国零售业的发展水平。我国的零售业态经历了曲折的发展过程,改革开放后,我国几乎同时引进了国外近一个世纪发展出来的大部分业态。一时间出现了业态“诸侯纷争”的激烈竞争局面,使人不得不产生对我国未来零售业态发展趋势的思考。本文通过对我国零售业态的发展历史的分析,我们得出:我国零售业态未来将出现百货店、大型综合超市、大型购物中心、便利店、折扣店五分天下的局面。当然,任何事物都是内外因共同作用的结果。我国零售业态的未来发展状况,除了受到我国自身条件的作用外,零售业的对外开放、外资零售业的大举进入,也将对我国零售业态的发展产生重要影响,因此也应是我们的考虑因素之一。

Retail industry is the window of one country's economic development and the developing of retail form directly reflects the developing level of the country's retail industry. Chinese retail industry went through a tough process. After reforming and opening, we bring in most retail forms, which have been developed in foreign countries. Immediately, a fierce competition is emerging, which leads to the thought of the developing trend of Chinese retail form. From the analyzing of the history of Chinese this article , we conclude that Chinese retail form will come up a prospect, under which Department Store, GMS, Shopping Mall, Convenient Store and Discount Store will cut the market into five parts. Certainly, the development of everything is the result of both in and out factors. The developing trend of Chinese retail form in the future is also affected by the open of retail industry and the introduction of the foreign capital, except for the reasons of itself. Therefore, they also should be thought.