试论市场经济条件下价格与成本的内涵及其影响因素

Discussion on the Connotation and Impact Factors in Marketing Economy

在市场经济条件下，资源配置主要采取市场手段，价格和成本发挥着十分重要的作用。文章讨论价格与成本的内涵及其影响因素，指出产品服务的价格受到人们的收入水平、时间、消费者偏好、购买量、产品与服务的性质等诸多因素的影响。

Resources allocation mainly depends on marketing means in marketing economy, where price and cost play a great role. The paper discussed the connotation and impact factors of price and cost. It pointed out that the price of product and service depends of a the following, ie. people＇s income, time, consumers＇ inclination, purchased quantity, the nature of product and service, etc.