徽商的思变与“贾而好儒”

Huizhou merchants’ pursuit for reform and “making profits and advocating Confucianism as well”

思变是徽商发迹的源泉,是徽商兴盛的奥妙所在。“贾而好儒”是徽商思变的思想源泉,对徽商的经营产生过积极影响,同时亦削弱、淡化了徽商的思变精神,致使徽商走向衰落。

Pursuit for reform is the drive for Huizhou merchants to gain fame and fortune, and the key to their prosperity. “Making profits and advocating Confucianism as well”, as the spiritual source of reform, exerted positive impact on their business management, at the same time, it also weakened their drive to reform, and in turn caused the decline of Huizhou merchants.