徐州市健美操俱乐部现状的调查研究

Investigations and Study of the Current Situation of Aerobics Club of Xuzhou

运用文献资料法、访谈法、实地观察和亲身参与等方法,对徐州市11家健美操俱乐部进行调查研究。研究显示,徐州市健身操俱乐部已初步形成规模,参加人数众多、开设健美操场次增多、种类增多,但健身设施不够健全,管理者的经营理念较缺乏,教练员水平较低,服务体系不健全,可适当改善硬件设施,积极引进体育相关专业的新人才,开放门户,竞争上岗,用真正有能力的人才,采取有形资产和无形资产同时开发,扩大俱乐部的影响力和亲和力,使之持续发展。

This essay investigates the 11 aerobics clubs in Xuzhou by means of document, visiting and talking,observing on the spot and participating in person. The investigation shows：the areobics clubs of Xuzhou have already formed the scale tentatively, the number of participants is unmerous, offer session increasing, such development trends as the aerobics type increase. But still there are no complete hardware facilities in the club, coach＇s level is lower, management theory and service system are imperfect questions etc. We should improve hardware facilities and introduce new special talents of sports and employ some capable peoples by competing, develope tangible assets and intangible assets to expand the effects and closing of clubs and make it development continuousy.