摘要
对全球医药行业的特征及国内医药行业的发展态势进行了分析,指出现代医药行业发展中仍然存在着很多问题,因此,医药企业在认清自身优势与劣势的同时,必须结合实际,正视加入世界贸易组织带来的机遇和挑战,全面分析宏观环境及各种医药改革政策对企业的影响,明确企业在市场中的定位,适应市场变化。
This paper makes analysis on the features of the global pharmaceutical profession and the developing situation of domestic pharmaceutical profession, and points out that there are still many problems in the development of the modern pharmaceutical profession, therefore, the pharmaeeutical enterprise should recognize its own superiorities and inferiorities, and must face the opportunities and challenges brought about by the WTO entry and makes overall analysis on the influence of the macroscopic environment and various reform policies on the enterprise, make clear the position of the enterprise in the market and fit in with the variation of the market.
出处
《科技情报开发与经济》
2005年第15期211-212,共2页
Sci-Tech Information Development & Economy
关键词
医药行业
行业分析
药品价格
pharmaceutical profession
professional analysis
medicine price