期刊文献+

论中小企业经营制胜之道

On the Way to Successful Management of Small and Medium-sized Enterprises
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摘要 我国加入WTO后,随着新兴产业特别是信息产业的迅猛发展,传统的产业结构必将发生巨大变化,中小企业将面临更加激烈的市场竞争。为了适应新的竞争环境和竞争规则,中小企业必须制定出适合自身条件的市场经营制胜之道,通过开拓创新提高企业整体素质。 After entrance into WTO, with the swift and violent development of new industries, especially the information industry, traditional industry structures will be greatly changed. Therefore small and medium - sized enterprises will face much fiercer market competition. In order to meet the new competitive environment and competition rules, small and medium - sized enterprises must make out their owns market management rules, through which they can get the victory, and improve the enterprise's whole quality through pioneering and innovation.
作者 张德辰
出处 《安阳工学院学报》 2005年第2期94-97,共4页 Journal of Anyang Institute of Technology
关键词 企业经营 市场补缺 企业创新 电子商务 产业集群 enterprises management filling a vacancy of the market enterprises innovation E - commerce industry cluster
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