摘要
电视购物逐渐成为一种新兴的时尚的购物方式,在国外的发展已非常的成熟。但在国内的发展还存在很多问题需要解决。本文就是围绕这些内容展开讨论的。
TV-shopping is becoming a new rising fashionable means. It has already become mature in many west countries. However there still are some existing problems of developing in domestic market needed to be resolved. This article will give a through study on these matters.
出处
《黑龙江对外经贸》
2005年第9期58-59,共2页
Heilongjiang Foreign Economic Relations and Trade
关键词
电视直销
无店铺销售
电视直销广告
TV-shopping
No-store selling
TV-direct selling advertisements
