网络关系强度与产业集群竞争优势关系的实证研究

Empirical Study on the Relationship between the Strength of Network Ties and Competitive Advantage of Industrial Cluster

从社会网络特征即网络关系强度入手,构建结构方程模型研究其对产业集群竞争优势的影响关系。实证研究表明,网络关系强度对产业集群竞争优势有显著的正向影响;网络关系强度通过技术创新对产业集群竞争优势产生的影响大于不通过中介变量产生的直接影响;网络关系强度是影响产业集群竞争优势的四个因素中最为重要的因素。因此,网络结构下的产业集群若能通过提高互惠性,扩大合作交流范围和增加接触的机会来加强网络关系强度,将能更好地提升其整体的竞争优势。

From the social network's feature,i.e.the strength of network ties,this article researches the influence on competitive advantage of industrial clusters with structural equation model.Empirical study shows: the strength of network ties has significantly positive impact on competitive advantage of industrial cluster;the impact on competitive advantage of industrial clusters through technological innovation is greater than the direct impact without intermediate variables;the strength of network ties is the most important factor in four factors which affect competitive advantage of industry cluster.Therefore,industrial cluster with network structure will enhance its overall competitive advantage by strengthening network ties with increasing reciprocity and expanding the scope of cooperation.