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Tainted Brands

Tainted Brands
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摘要 International brand names are losing their luster in China following product quality scandals and consumer service confusion Feng Yan, a white collar worker in Beijing, is passionate about luxurious brands. From handbags to household electrical appliances, she prefers paying more for world-famous names than buying cheaper goods by unknown manufacturer.
作者 TAN WEI
出处 《Beijing Review》 2006年第7期36-37,共2页 北京周报(英文版)
关键词 In Tainted Brands CCD
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