论旅游产业集群的系统架构

Study on the Systematic Framework of Tourism Industry Cluster

在旅游产业集群研究过程中,首先需要解决的问题是搭建旅游产业集群的系统架构。一般来说,旅游产业集群包括3个层次:宏观旅游产业集群、中观旅游产业集群和微观旅游产业集群。无论哪个层面的旅游产业集群都以旅游资源为经营核心,以旅游企业为经营依托。旅游产业集群有4种网络结构:区域关系网络、产业关系网络、市场关系网络和社会关系网络。此外,旅游产业集群还包括协作型和竞争型2种市场结构。正是层次结构、网络结构和市场结构,才形成了旅游产业集群的系统架构。

Study on tourism industry cluster is a kind of research to the tourism phenomenon that carries on in terms of industry cluster, and it is the crossing area of regional economic and tourism research, At present, though the tourism industry cluster phenomenon widely exists, and there is further development trend, however, the direct theoretical research on the tourism industry cluster is still at primary stage, This is incompatible with the growing practice of tourism industry cluster. During the research of tourism industry cluster, the first problem, we should to solve, is to construct the systematic framework of tourism industry cluster, Generally speaking, tourism industry cluster includes three levels,, macro tourism industry cluster, midterm tourism industry cluster, and micro tourism industry cluster, No matter which aspect cluster is involved, tourist resources are always as the core of managing, and take the tourist enterprise as support of managing. There are four kinds of network structure in tourism industry cluster： regional relation network, industry＇s relation network, relation network on the market and social relationships network. In addition, tourism industry cluster also includes two kinds of markets structure ： cooperating type and competiting type. It is exactly hierarchical structure, network structure and market structure that form the systematic framework of tourism industry cluster.