试论“节目主持人”概念的界定

Definition of the concept of presenter

作为新兴学科的理论建设,主持人节目研究的逻辑起点是对该学科基本概念的研究与界定。对枝节问题旷日持久的纠缠使“节目主持人”概念界定等基础理论问题,出现了许多亟须廓清的认知偏误。本概念应当从节目主持人的角色属性、角色任务、角色言语行为方式、节目语境特征等方面进行界定。

As part of the theoretical construction of the newly-developed discipline, the studies of the presenter should make defining the basic terms the logical start point. Due to the lasting arguments over the trivial aspects, the basic and theoretical issues like the definition of the concept of presenter have ushered in serious misunderstanding. It is assumed that the very concept of presenter should be defined in terms of the nature, role, language behaviour of the presenter and program context.