中国零售业发展现状及对策

The Present Condition of the Chinese Retail Trade and Countermeasure to It

自2004年全面对外开放以来,中国零售业的发展再度成为当今中国经济中的焦点问题之一。面对强大的竞争对手,中国零售企业必须保持清醒的头脑和良好的心态,在充分认识自身现状的基础上,努力提高企业的竞争力,以适应市场的发展与变化。

Since the overall opening to the outside world on December 11 th, 2004, the development of the Chinese retail trade once more becomes one of the focus problem of the Chinese economy. Facing the strong rival, the Chinese retail enterprises, on the basis of fully understanding their own present condition, must keep the awake brains and good mindsets, must work hard to improve the competition of themselves, so that they can be compatible with the development and variety of the market.