大众传媒对弘扬民族精神的制度保障和引导

The Systematic Safeguard and Mainstream Guidance of Mass Media on Promoting & Cultivating National Spirit

大众传媒发挥着引导社会主流价值观的独特功能,其在弘扬和培育民族精神方面的作用无可替代。当下,民族精神受到信息化、网络化和传媒文化的强烈挑战,因此,建立畅通的信息接收渠道,加强中华优秀文化的对外传播,建立畅通的信息及言论传播机制,重塑媒介主体形象,弘扬社会正气等对大众传媒弘扬和培育民族精神的制度保障和主流引导起着重要的作用。

Mass media exert a unique function of leading the mainstream value of the society and, it holds a non-replicable effect on promoting and cultivating national spirit. This article states that the national spirit is facing violent challenges from infornatization, cyberization and media culture, it discusses the systematic safeguard and the mainstream leading approaches of mass media to promoting and cultivating national spirit on the basis of establishing an unrestricted information receiving channel, strengthening the overseas communication of fine Chinese culture, rebuilding the media＇s main-body image and advocating social justice and etc.