企业同质性与竞争优势的内生性解释

The Homogeneity Tentative of the Enterprise and the Inside Origination of Competitive Advantage

竞争优势理论由于其对企业盈利水平具有突出的贡献和保证作用,自20世纪80年代被提出以来就广泛地为产业界和理论界所关注。然而对于企业竞争优势来自何处,不同派别的经济学家提出了不同的观点。本文认为,对于企业竞争优势来源的探讨实质上与企业性质假设的争论是一致的。企业竞争优势的外生论与内生论其实对应的就是企业理论当中的企业同质性与异质性假设问题。而实证分析的结果与客观世界中的现实表明,企业是具有异质性特征的,相应的,企业的竞争优势是内生于企业之中的。

The theory of competitive advantage has been paid attention broadly by the industry and the theory fields since it was put forward in 1980＇ s, because of its contribution and assurance to profiting of the enterprise. But there are different viewpoints in economists from different economic schools on the origin of the competitive advantage. This paper figures that the discussion of the origin of the competitive advantage is substantially consistent with the debates of the tentative of nature of enterprise . The theories of outside and inside origination on the enterprise competitive advantage in fact correspond to the question of the homogeneity and heterogeneity tentative in the enterprise theory. The demonstration analysis and the fact indicate that the enterprises have the character of heterogeneity, accordingly, the competitive advantage of the enterprise is originated in the inside of the enterprise.