配件缺货供应链的采购和定价策略建模

Modeling of Procurement and Pricing Strategy in Supply Chain Under Shortage of Accessory

针对电子消费品行业配件缺货困境带来的销售压力,在该行业关键配件供货正常与缺货情况的供需系统模型的基础上,用确定性数学模型给出了这两种状态下的最优采购和定价函数、制造商的利润函数、策略选择依据和条件,以及缺货率服从正态分布的多阶段采购的期望利润损失随机模型和供货率对利润风险的影响函数,对行业决策、利润预测和风险规避提供了依据.

In the digital consumable industry, shortage of accessories become a serious obstacle for enterprise now to win the market. Deterministic models are used for the optimal procurement and pricing function and the profit function of the manufactories according to the conditions of choosing strategy. And then, stochastic models are used to build the expectation and the risk of the profit function under multi-stage procurement when the shortage rate obeys normal distribution. It provides the methods and foundation for making the decision, forecasting the profits and avoiding the risk.