跨国公司战略演变对中国企业国际化的影响

The Influence on Chinese Enterprises' Internationalization of Transnational Company's Strategy Changing

跨国公司战略演变正在延续,表现为"深层次"、"高级化"、"打组合拳",出现了全球扩张、垄断技术标准、占据高端生产、分散经营、追求势力经济等新动向,对中国企业国际化进程产生了负面影响。正确面对这些影响,深刻认识这些影响产生的原因和规律,有利于中国企业明确新的发展战略。

The strategy of transnational company is changing continually, which shows as deep level of structure, the higher class and combined tactics. New tendency appears, for example transnational companies expand worldwide, monopolize technical standard, occupy high level production, scatter their business and pursue the powerful economy. These new strategies have negatively impact on Chinese enterprises. However, Chinese enterprises must meet with the influence correctly and recognize the regulation in order to design our new development strategy.