徽商之文化解读

Cultural Interpretation of Hui MerchantS

曾在中国明清经济发展史上叱咤风云,雄踞商界数百年的一代徽商,以惊人业绩鲜明特色、突出形象引人关注。怎样看徽商?徽商精神是什么?成为徽州学研究的一个热点,从文化学的角度解读“徽商”,可能有助于人们历史地、整体地、全面地把握“徽商”。徽商是一种历史文化现象;徽商是一个特定人物群体;徽商是一部时代创新史诗;徽商是一份珍贵历史遗产。

The evolution of the Hui merchant is a historical and cultural phenomenon. One cannot appreciate these businessmen without analyzing the paradoxical construction Hui merchants had in the development of both Chinese culture at large and Huizhou society at home. Hui merchants consist of a uni que group of people. Through individual case studies and analysis, a clear insight of the characteristics of the Hui merchants emerges. The enterprising spirit of the Hui merchant brought about a great cultural epoch. The legacy of the Hui merchants is precious . As part of our heritage , we should seek to preserve the spirit of the Hui merchants in the construction of our modem society.